CIB - PYRAMIDS GALA
GIZA PYRAMIDS, CAIRO - CIB GALA - 2019
As a bank, CIB’s values are not only limited to the financial world; it definetely has an ethical approach towards inclusivity as well as social contributions, all for the cause of improving the country. Taking inspiration from its soaring efforts, it was only appropriate to select the Pyramids as the event’s symbolic venue and to design its installations accordingly.
Studio PARADIGM was hired by Orca Productions to create the concept and set the art direction of the event.
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As a bank, CIB’s values are not only limited to the financial world; it definetely has an ethical approach towards inclusivity as well as social contributions, all for the cause of improving the country. Taking inspiration from its soaring efforts, it was only appropriate to select the Pyramids as the event’s symbolic venue and to design its installations accordingly.
Studio PARADIGM was hired by Orca Productions to create the concept and set the art direction of the event.
s
